Pink. I hate it. I hate pink. I don’t even know anyone who buys pink stuff. Who is this marketed to? What is it with pink? Would you ever create pink e-learning? Give out pink pencils in the classroom? Use Pinkboards? Pink chalk? Use only pink Mr. Sketch markers on the pink flipchart paper? Ben Goldacre exposes some bad science about pink. Don’t get me wrong. I love a guy in a pink shirt but not because I like pink. Check these little gems out…I mean really a pink taser?
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I guess one of the reasons I dislike pink is that it is associated with cultural expectations. I’m supposed to like pink. Pink is feminine. Ben pointed out the Bem Sex Role Inventory. I took it to see if my personality was masculine, feminine, androgynous, or undifferentiated. The BSRI is based on gender stereotypes, so what it’s actually measuring is how well you fit into your traditional sex role. No wonder I don’t like pink. I’m barely feminine by society’s standards. 
Regardless of where you might be on the BSRI, I hope you’ll like Chip Chick. While they do feature a lot of pink stuff (gag) their blog focuses on technology for women.



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